Izu Medeiros, Law office – Visual Branding
Branding design with logo and visual identity for the law office Izu Medeiros, based in São Paulo.

Title: Izu Medeiros law office branding design
My Role: Logo and visual identity
Year: 2018
Client: Izu Medeiros
Speaking about: efficience, work quality and relationship
Body: serious, exclusive, modern and light
Doing: support entrepreneurs or companys through the transformative process of an M&A deal.
Challenge: Create a strong visual expression of the brand values in a branding limited market. How to make a strong visual system to pop-up Izu Medeiros in global law offices market.
Solution: We developed a clean and bold visual identity using circle elements and a lot of color. For the logo we create a simple monogram representing the “IZM” letters.
Result: The final result was a great success based on client feedbacks. They told us we could capture the abstract feeling and delivery a great visual identity project.








